Year-End Roundup: 5 Creators Who Had an Outstanding 2023

Influencer marketing continues to see explosive growth year after year. The global influencer marketing market value “more than tripled in size since 2019”, with 2023 seeing new highs of $21.1B USD (while simultaneously shattering previous estimates by almost $4B).

2024 is shaping up to be even bigger as more brands than ever turn to the power of influencer marketing to pour rocket fuel on their campaigns with the faster turnarounds, massive built-in audiences, and greater cost-effectiveness that influencer marketing brings compared to traditional marketing efforts...

To read the full article, please click here.